Tuesday, June 16, 2015

What About the "Loser" Hats?

 
 
Last night, my beloved Chicago Blackhawks won their third Stanley Cup in six years. 
 
Given the unpredictable nature of hockey, the marketing geniuses at the NHL were no doubt prepared for the eventuality of either team raising the Cup.
 
Makes me wonder what will become of the "Loser" hats, T-Shirts, and memorabilia which were ready and waiting for Game 7, and are now forgotten in the basement of Amalie Arena or some lonely Tampa warehouse?  Will it all be returned to the manufacturer?

I'm left to imagine a remote tribe of aboriginal South Pacific islanders wandering proudly amongst their thatched huts, all wearing Tampa Bay Lightning 2015 Stanley Cup Champions gear that magically fell from the sky.  Losers.